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FMCG Stocks Outlook For The Week – 18 to 22.12.2017

FMCG Stocks Outlook For The Week – 18 to 22.12.2017


             Equity Cash/Futures/Options Segment 

Stocks of most fast moving consumer goods companies are likely to continue trading in a narrow range, tracking broader markets, even as some bellwether companies such as ITC Ltd could trade higher. A win for the ruling Bharatiya Janata Party in the Gujarat state elections is likely to push the markets higher and lift the overall sentiment a bit. The demand scenario is also seen perking up going ahead, aided by a low base due to demonetisation, which hurt sales volumes in Nov-Dec last year. The paints segment is likely to outperform on the back on a rise in rural demand due to growth in construction. The re-painting segment has witnessed strong traction due to the reduction in cycle from 7-10 years to 5-7 years now. The improvement in rural demand is also likely to help companies such as Dabur India Ltd, which gets nearly half its total revenues from rural areas. With most of the products such as fruit juices, light hair oil, toilet cleaners, digestives lying in the low penetrated categories, the scope of double digit growth in most of the categories remains on back of expected improvement in the domestic demand environment The company could see 16-18% upside in the near term as technically. In the dairy sector, a mix of growth, rising consumer maturity and a shift to value-added products is likely to drive growth for milk-based products if companies are able to diversify their product portfolios successfully.

Source : Cogencis Information Services Ltd.

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