GOLDEN RULES FOR TRADING

FMCG Stocks Outlook for the week - 17.03.2014 - 21.03.2014

 www.rupeedesk.in

We are seen turning bullish on select fast moving consumer goods companies as we see 
specific factors that will help these stocks outperform other players in the sector. While 
competitive intensity will be high for Colgate-Palmolive India in the next couple of 
quarters, we believe the street fears on further escalation in advertising and promotional 
spending are unlikely to come true. Godrej Consumer Products as it expects margins of 
the company's international business to recover. A recovery in international business 
margins will be a key positive as investors have been concerned by the sharp drop in 
profitability in both Indonesia and Africa. Revenues from international operations are 
increasingly important to Godrej consumer as they contribute to about 45% of the 
company's topline.